This was the beginning. The week that will come to define the business that is emg. Never before have I faced such adversity, but I am thankful for the help that my partners provide.
I am repeatedly drawn back to a different view of pricing. Is now the time to consider a radical departure from the norm?
Listened to a great podcast today at salesrep radio taking about the dufference between selling and negotiating.
The discussion led to the idea that preparing for meetings by listing possible objections and obstacles before facing them was great. It ended with the thought that you should identify your strengths then amplify them!
The last three days have been a lot of fun. Duval county had canceled classes so the kids have been home with me while Monica has been in O-town.
The rain finally arrived today. I had to call john to learn how to drain off the pool – it would have flowed over. Both kids have been in with my at night.
Conducted the first mastermind group meeting. Used gotomeeting to handle the web conference – relatively easy to setup with a great email invite system.
Interesting that the group were all positioning themselves as mortgage planners with homeowner magazine as a focal marketing campaign. I got several great tips from the meeting, but I did not hear a silver bullet marketing campaign.
Listened in on a mortgage coach webinar regarding loan modifications. This might be the silver bullet. There would be a number of people to reach out to without the loan process to potentially stall the closing of the transaction. Plus an opportunity to create raving fans.
Also read matt 6:25-33 – awesome verse when worrying about life!
Met with a prospect today who had a target payment for the mortgage. Due to retirement, the cashflow issues take higher importance than would ordinarily.
Ran the breakeven analysis with the result at two years. What returns greater profit – cash in retirement funds or interest saved per month?
George, Charlie, grant and I were at the game vs the falcons. Reggie had a nice pick off of a deflected pass. Grant and I shared some great nachos.
Just finished watching the Olympic games opening ceremony. The first image of the 2008 drummers in unison was very striking. At once, I felt the enormity of the games for china and the sense that they were prepared to make a statement before the world.
The drummers smiles helped to break the tension.
It makes me wonder how globalization will affect the US in the next generation.
